FROM A TURN-KEY TO A 100% CUSTOMISED STAND - BRUSSELS MOTO SHOW

FROM A TURN-KEY TO A 100% CUSTOMISED STAND - BRUSSELS MOTO SHOW

Respecting the budget allocated for the stand and translating the marketing objectives of the brand. What are our solutions?

For a limited budget, our architects work with standard structures that they personalise thanks to high-(quality graphic communications.
The design for the stands built for the Truck & Transport show (Trade Fair for Road Transport) organised by the Febiac in parrallel with the Motor Show is a good illustration of this.

For this particular event, the Febiac asked us to create a ‘ready-to-use’ stand with an identical architecture for each brand. The stands are personalised by the choice of furniture and graphic communications so that they reflect the corporate identity of each participant. 

Volvo Trucks  

Mercedez-Benz

MAN - salon auto- Auto beurs - conceptexpo - stand building - construction stand (1)

Renault Truckx

RENAULT TRUCK - salon auto- Auto beurs - conceptexpo - stand building - construction stand (1)

DAF

DAF - salon auto- Auto beurs - conceptexpo - stand building - construction stand (1)

IVECO

IVECO - salon auto- Auto beurs - conceptexpo - stand building - construction stand (1)

MAN

MERCEDES - salon auto- Auto beurs - conceptexpo - stand building - construction stand (1)

Other examples of standard booths constructions:

Max lease
Max rental -salon auto- Auto beurs - conceptexpo - stand building - construction stand (1)
FEBETRA
FEBETRA - salon auto- Auto beurs - conceptexpo - stand building - construction stand (1)
ITLB
ITLB - VOLVO salon auto- Auto beurs - conceptexpo - stand building - construction stand (1)

An increase in budget creates an opportunity to integrate customised architectural elements and furnishings, that are created exclusively for a stand in particular. These elements reinforce brand identification. 

Start 2 Ride 
Start 2 Ride -salon auto- Auto beurs - conceptexpo - stand building - construction stand (6)
Total  Lubricants 
TOTAL- salon auto- Auto beurs - conceptexpo - stand building - construction stand (1)
SIM - Peugeot & Suzuki Moto
 Peugeot-Suzuki-Sim- -salon auto- Auto beurs - conceptexpo - stand building - construction stand (2)
E.D.W. Formation
EDW FORMATION-  salon auto- Auto beurs - conceptexpo - stand building - construction stand (1)

If there is sufficient budget, the layout and furnishings can be completely customised and tailor-made in order to create a totally unique stand. Innovations and digital technologies can also be integrated. The corporate identity is thus apparent in all the aspects of the concept.

Mercedes-Benz
Mercedes-Benz -salon auto- Auto beurs - conceptexpo - stand building - construction stand (3)
Porsche
Porsche-salon auto- Auto beurs - conceptexpo - stand building - construction stand (4)
Smart
Smart salon auto- Auto beurs - conceptexpo - stand building - construction stand
Seat
Seat-salon auto- Auto beurs - conceptexpo - stand building - construction stand (5)
Volskwagen
Volkswagen-salon auto- Auto beurs - conceptexpo - stand building - construction stand (7)

For ‘Premium’ projects, we also collaborate on coordinating a total concept: document management, shop, catering, content, video, lighting, décor, contact with Belgian dna international marketing departments, etc. Very beneficial for the brand that benefits from a one-stop shopping service.

Do contact us and confidentially entrust us with the organisation of your presence.